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Post by account_disabled on Jan 3, 2024 3:47:35 GMT
SALESCONSUMER DATA Sandra M. Gomes Understanding what influences the public at the time of purchase is essential to developing more impactful actions. Find out more about neuromarketing the science that touches the human unconscious and helps brands become memorable. What makes consumers buy a certain product Why are some ads captivating more than others How many ads do you remember Whether it's the repetitive music that insists on singing in your mind the emotional appeal the colors or the choice of images. Without knowing it he was impacted by strategies based on neuromarketing analyses. Find out more about this topic in this article. What is neuromarketing Neuromarketing is a combination of Phone Number List marketing and science which seeks to understand the needs and motivations of a consumer when purchasing with the aim of leading a company to create more effective campaigns. With neuromarketing advertising ideologies based on common sense were abandoned in order to understand the reactions generated in the human brain when people receive certain stimuli. With this type of information it became possible to outline beneficial techniques and methods for companies' marketing activities and communication strategies . Neuromarketing how did it come about The term neuromarketing emerged in the s with the use of technologies linked to medicine such as functional magnetic resonance imaging to study the location of stimulated areas in the brain as well as their responses to an advertisement.
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